Professionalism In Life Insurance

Selling insurance is a highly regulated affair. Agents have to go through a series of exams and ongoing training in many areas, such as our duties and responsibilities as fiduciaries. In my home state of South Carolina, for example, we are required to have a portion of our continuing education courses include an ethics class.

All of this revolves around the professionalism of agents selling life and disability insurance, as well as other types of coverage, such as cancer plans, Medicare supplements and more. When talking to clients, agents have to discern to the best of their ability, what is in the interest of the client. That means asking a lot of questions and learning what the client's needs and budget are. 

I have had people get mad at me as I questioned them on their debt, income, family dynamics and work life. It is a process we in the business call "fact finding", but it can be intrusive to some. At the end of the process I usually ask for some feedback like, "How do feel about the conversation we just had?" I get all kinds of responses, from "uncomfortable" to "good". But the most common remark I hear back is, "You made me think of things I hadn't considered before." 

Getting people out of their comfort zone is part of being an effective life insurance agent. But the key is to do it professionally and tactfully. I have witnessed agents berating clients and squirmed as they made comments like,"What were you thinking when you took on all that debt?" or "Why would you want such a small policy?" Not good.

One of the reasons it is legislated to take continuing education courses is because of these kinds of actions. On many occasions I have wanted to scream at someone for making a bad financial decision, but I don't. Clients usually are aware of their own bad choices and giving them a hard time about it doesn't make me a good agent. Instead, I try to bring up the subject and think of ways "we" can resolve it. 

Another part of this discussion is how we deal with our senior clients. As mentioned earlier, many agents work in the Medicare market, which also can lead to sales in final expense life insurance and products dealing with chronic illness, like Long Term Care and our newer Short Term Home Health Care policies. I have colleagues who love to work in the "senior market" and are very good at it. They are patient and very low-key, which is how it should be done. Many times they'll ask the client if there are any adult children who need to be involved in the process and invite them to participate in the discussions. Again, it is all about ethics and doing the right thing. This is also a great way to build trust and earn referrals.

I, on the other hand, prefer to work with business owners and self-employed individuals. Nothing against seniors, but as an entrepreneur, I appreciate that these people typically have no benefits through work and have to cobble together a "package" to protect themselves and their families. Again, I have a duty to find out what their pain points are and find the best way to help. 

One thing that can get people off track is the word "commission". Yes, I work on commission, as do countless others in the insurance industry, but that doesn't make us all sinister and greedy. Are there a few bad apples? Of course, but as I've stated in earlier posts, those agents usually don't last long in the business. As the president of Surf Financial Brokers, I am always on the lookout for good agents, but I usually will only take on an agent who has been in the industry for at least two years. It's not a very scientific approach but it let's me know that the agent will probably stick around for the right reasons.

If you need help with your life or disability insurance, please let us know. You can book a phone appointment here. And as always, stay healthy. 

Chris Castanes is the president of Surf Financial Brokers, helping people find affordable life and disability insurance coverage. He's also is a professional speaker helping sales people be more productive and efficient and has spoken to professional and civic organizations throughout the Southeast.  

Things You Probably Didn't Know About LIfe Insurance

Most of us know the basics when it comes to life insurance. We know, for example, that you pay a premium, and when you die, the insurance company pays your beneficiary. That's about as basic as it gets. But there is a lot of other information you can use when deciding how much you need, what fits into your budget and other considerations. 

Did you know that, according to Policy Genius, only 54% of adults even have life insurance? And 27% only have group coverage through their work, and sometimes that isn't portable, which means you can't take it with you if you leave your job. Generally, we as a society, just don't have enough life insurance. 

I met a nice lady recently who became a widow unexpectedly a year ago. Her husband was killed in an accident and she was left with three kids, his car payment, a mortgage and no life insurance to help pay for the funeral, much less the other bills . Luckily for her, she has a job that helps her "manage", but it's clearly not enough. Now she is considering getting a policy on herself because she understands how much of her stress could have been avoided.

One of the most prolific sales people in the history of the life insurance industry was Ben Feldman. When asked how he was able to sell so much of an intangible product he responded, "I do not sell life insurance. I sell money." When you think about it, that is exactly what life insurance is. You are buying money for the future, not for yourself, but for your loved ones at the time when they need it most.

Mr. Feldman was the epitome of a salesman who could find a great way to describe his product. While everyone else was talking about the features of life insurance, he was telling his prospective clients about the benefits. Like they say, "sell the sizzle, not the steak". 

But people still are put off at the prospect of buying an intangible product they can't use. Or can they?

If you have read some of my recent blog posts, you will remember that life insurance can be used for several things while you are still living. We offer policies that can be used for expenses associated with being chronically ill, for critical illnesses like heart attacks and strokes, or for a retirement supplement. You can even use the money for helping fund your child's higher education costs. 

Products have evolved since the days of Ben Feldman and keeping up with many of the changes and new policy features can be too much for the average person who just wants to make sure their family can stay in their home if they die too soon. That's where my job is important. I rely on my carriers to keep me up to date on changes and new lines that may be a great fit for a client. 

Another great resource we use is our network of agents. Like medicine, one can "specialize" in a certain type of insurance, and we use that to our advantage. If I have a client who needs information on a policy that has been offered through their work, and I'm not familiar with it, I can pick up the phone and ask someone who may have the information I need. That gives Surf Financial a strong advantage when it comes to how we can help a client. 

Let us help you keep your family financially secure, and as always, stay healthy.

Chris Castanes is the president of Surf Financial Brokers, helping people find affordable life and disability insurance coverage. He's also is a professional speaker helping sales people be more productive and efficient and has spoken to professional and civic organizations throughout the Southeast.  

4 Ways We Are Making Buying Insurance Easier

Buying insurance has always been a hassle for most people. I am fully aware that of the stereotype of the high pressure insurance salesman, pushing the client to spend more "for the family's sake". Life insurance agents are painted as cheesy villains, much like used car sales people. I remember commercials on TV that would mention "no salesman will call on you", which implied that you could get a policy without that horrible person coming to your home.

As an agent who has been in the business for years, I can attest that there are a few bad apples in the business. However, those people generally don't last long. Not working in the interest of the client (and only for a commission) eventually weeds them out. And the vast majority of us are generally doing what we think is in the client's interest. 

With all of that said, and against a backdrop of Covid-19, we at Surf Financial Brokers have taken measures to make purchasing life or disability insurance as easy as possible for you. Here are a few ways we have done this:

1. Our quoting engine in the top right corner of the page. Even though this is from just one of our carriers, it gives you a ballpark of what a policy may cost. You know your budget better than we do. Find out what you can afford and work from there. Whether you are seriously considering purchasing a life or disability policy, or just "kicking the tires", you can figure it out without an agent looking over your shoulder. 
2. Our scheduling calendar. Rather than trade emails back and forth to determine a time to discuss your insurance needs, you can now see what times we have available and schedule a time that works for you. We'll give you a call to discuss your needs and go from there. Our calls rarely last more than 30 minutes. 
3. Phone applications. As mentioned in an earlier post, we can take your application over the phone in most instances. Some of our carriers prefer to do a "drop ticket", in which we get your basic information and they have an underwriter take the rest of your information directly. Either way, you can be in the comfort of your own home or office without having to travel to an insurance office. 
4. Contactless delivery. Several of our insurance companies have now made necessary changes to get you your policy without having an agent have to be there to get signatures. 

One of the few good things the pandemic has brought about was much needed change to an industry that sorely needed it. And to honest, it's made our work easier too. Speaking for myself, I can now spend less time prospecting and more time helping the clients we have. As a result, our clients know that we will be available if needed. That gives them peace of mind knowing that their families' financial security is taken care of, and not wondering if the agent who sold them a policy is still in the business.

We realize that you can get a life or disability policy (we also offer a full line of ancillary products) anywhere, but we hope that by making these minor changes you will decide to give us an opportunity to help you secure your family's needs. 

And as always, stay healthy.

Chris Castanes is the president of Surf Financial Brokers, helping people find affordable life and disability insurance coverage. He's also is a professional speaker helping sales people be more productive and efficient and has spoken to professional and civic organizations throughout the Southeast.  

The "Why" of Insurance Sales

Last week I was listening to an life insurance selling podcast (yes, I'm a nerd) and the topic was on why people get into selling insurance and the motivation to stay in the business. In other words, if someone were to ask me why I sold insurance, what would my response be?

Naturally, the correct answer was that agents want to help people protect their families' financial security. They gave examples of handing claims checks to grieving widows who asked, "Am I going to be okay?" while small children played in the background. Knowing that this family could stay in their home while making a commission was their calling and these agents felt like they had accomplished something when they convinced the client to buy a policy.

On the other hand, agents who were in the business just for the money were the ones who never lasted long. Their intentions were short-sighted and self-centered. I began to ask myself questions. Was this me? Am I making this all about me? Am I a bad person?

I thought back to 1985 when I first got into the insurance business. At 23 years old I really didn't know what to do with my business degree from North Carolina State University. No one was beating down my door asking me to come work for them and my savings was starting to shrivel, so I answered a classified ad in the local newspaper. "Make $20k a year, no experience necessary". 

Not being jaded enough at the time, I believed everything that the recruiter said. The great pay and working for a top-notch company was going to be the answer to all of my dreams. Looking back though, he never mentioned anything about helping families out when their time of need came. And the accident plan we sold paid a whopping $37.50 each day someone was confined to the hospital. The plan was a loser and my co-workers and I probably knew it. 

I left that job and moved on. Eventually I worked for companies that I had actually heard of. Some of those companies had training programs and from time to time I would hear the old "why are you selling insurance" question posed again. 

My position had changed though. Now I had become a student of the game. I did enjoy helping families and the proof was in my first claim check delivery. The carrier I was working with would ask us to deliver smaller claims (under $10,000) in person. This was to accomplish two things: 1) We could express our sympathies in person for the loss of a loved one and 2) to get referrals. In regard to the latter, I could usually get a few names after handing someone a check for a few thousand dollars, so that was easy. 

My first claim check delivery was too an elderly gentleman in a small town. At first I thought he was the deceased and was a bit confused. The house was old and there was a wooden wheelchair ramp which had seen better days. When the gentleman came to the door he acknowledged who he was and clarified that his son had been the one that died. He told me how his son, a truck driver, had been found dead in the cab of his semi, which was now parked in front of the house. Apparently a heart attack was the cause.

At that moment I realized that this man was in emotional pain and I was doing something good by bringing him this check. He beamed as he mentioned that this was the first good news he had received in a while. On top of it all, I learned that I was his first visitor in a few days as well, and since he was wheelchair bound, he didn't get out much. We talked for over an hour as he told me about his son and his own career. I found my "why". That short amount of time with him had brightened his day as well as my own. 

Over the years my "why" changed for the better. Over the years I've delivered several checks (most companies mail them out nowadays) but I still think back to that gentleman who helped me understand that my real job isn't selling a policy, but convincing someone to let me help them secure their finances at a time of loss and sadness. 

If you need help finding a policy for you or your loved ones, let us know. You can book an appointment on our calendar and we'll help you over the phone. And as always, stay healthy.

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

5 Ways to Use Life Insurance Without Dying

There's a school of thought out there that says you should "buy term and invest the difference".  The people who tell you this are not enthused when it comes to permanent (universal or whole life) insurance. Some think it can be too expensive and others think that the growth inside the policy is too conservative. To be fair, term life is much less expensive and the cash values accumulations in permanent policies, especially whole life, are easily outperformed by some investments.

As I have stated in previous posts, all life insurance products have a need, but not all people need all kinds of insurance. And the biggest problem with the "buy term and invest the difference" scenario is that the vast majority of people don't do the investing part. And the ones who do are subject to market risks. Losses can happen. 

One of the worst objections I've heard when talking life insurance to a prospect is "it's not going to help me when I'm dead". Of course not. Life insurance is primarily for your loved ones who may need those funds to stay in the home, pay off medical bills associated with your death, pay off credit card debt or help fund educational needs. 

With this in mind, there are policies out there that can help you before you die. Here are a few ways:

1. Retirement supplement. Unlike a tax-qualified retirement plan, you don't have to wait for until you're 59 1/2 to get your money without a tax penalty. And by taking out cash as a "loan" and using the policy as collateral, you can likely get the money tax-free. 
2. Living benefits. Many of the permanent life policies out there now have some form of living benefits that can be used for chronic illnesses or long term care situations. Depending on the carrier, these benefits may be included or offered as a riders (some at an additional expense). 
3. Critical illness riders. Again, these are sometimes offered as part of the policy and will let you use some of the funds if a major health event, like a stroke or heart attack, occurs.
4. Education costs. I've had clients "overfund" a policy and use the accumulated cash value to fund their children's college expenses. Did you know that when applying for student loans and financial aid, one must disclose any 529 plan or Coverdell plan? But you don't have to disclose life insurance. 
5. Warehousing money. Funds can be taken out of the policy as a loan, repaid, and used again. For example, I had a client who loved to buy investment properties. If he saw piece of land he wanted, he didn't go to the bank for a loan because he'd have to fill out a lot of paperwork and wait for a loan officer to decide if he qualified. Instead, he'd call the insurance carrier, get the money he needed for the down payment (a check would be sent overnight in some instances) and he would repay the loan within a few months. When he found another piece of property, he'd do it all over again. Smart!

One interesting note is that we now offer a term life policy which includes the living benefits (#2) as well. If you'd like to learn more or have questions about this, please set up an appointment with us in the right lower corner of the screen to discuss over the phone. And as always, stay healthy!

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient

What's A Fact Finder?

There are two types of sales - transactional and relationship based. When you go to the store and buy groceries, you pick out what you want, take it to the cashier and pay. No one asks you about your dietary restrictions or who else is going to eat dinner or what your grocery budget is. It's a pure transaction. Some would even go so far as to call this sales person an "order taker". 

A relationship based sale is different. No, there isn't a real "relationship" involved, but the seller will ask questions. And if they are worth their salt, the sales person will drill down for more information. This is where a great tool, the fact finder, comes in handy. 

In my 35+ years in sales I've seen people who do both. When I first broke into the insurance business, we sold accident plans door-to-door. There weren't a lot of return visits or questionnaires. All we did was push the benefits of the plan and close hard. One co-worker referred to it as "guerrilla sales" because we attacked the prospects and left. There was a lot of high pressure stuff going on and, as you can imagine, a lot of cancellations of policies after we walked out the door.

Years later I worked for another insurance carrier who had a fact finding questionnaire, but it wasn't required and seemed like more work than it was worth. Again, sales were lackluster. I glanced at it and memorized a few of the questions, but didn't make it a workable part of my presentation. 

Eventually I went to work for a very large life insurance carrier and it was mandatory for us to use a fact finder. Theirs was about 10 pages and very in depth. Mentally, it was a struggle for the agents to wrap their heads around this booklet. The managers were insistent that we use it. "The sale is in the fact finder" was the mantra.

It took a few months to get comfortable with asking the questions. I found short cuts and ways to ask the questions that were relevant to the client. As their needs changed, I could ask the other questions later on down the road. I learned how to do this correctly and my sales started to get better. I was managing to get bigger cases. More importantly, I was finding out what the client wanted and how much they could actually spend. 

If done correctly and casually, a good fact finder will help find out what the actual needs of the client are. And by asking sincere follow up questions, the sales person can build a rapport with the client. Don't think of it as a questionnaire and giving someone the third degree. Instead it's a great way to get a relevant conversation going, thus building the relationship on a foundation of trust and genuine concern. 

If you look to the right side of this page you'll find a button asking you to schedule a time with one of our agents. With the Covid-19 virus in consideration, we can do some good fact finding over the phone. We look forward to hearing from you and helping you find the protection you need. 

And as always, stay healthy!

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

Life Insurance and Education Planning (Use Our Free College Calculator)

When I sit down with parents to discuss life insurance, we try to determine the face amount needed by calculating items like debt, mortgage, costs associated with death (funeral expenses, hospital expenses if sick, etc) and loss of income. I also ask people if they would like their children to be able to go to college if the breadwinner were to die unexpectedly. And even though I've had a few parents tell me that their kids will have to pay their own way, most want to contribute to their kids' education costs.

Planning for your child's college expenses can be daunting. First there's the issue of whether or not your child will be attending school at all, much less where they'll go. Technical schools, universities and grad school can be confusing as none of us has a crystal ball to foresee the future or what tuitions will be. 

When discussing education with a client I either talk about using life insurance to fund the education if someone dies, or using a permanent policy to help fund the costs. There are several ways to do this and either option is good and it really depends on the budget we are working with.

A good friend of mine, a single dad with a first grade daughter was looking into college planning a few years ago. We found an indexed universal life (IUL) policy that worked beautifully. By overfunding the policy, he could have enough ready when she was ready to go off to school. On the other hand, if she decided not to attend college, or even better, got scholarship moneys, he could use those funds as a retirement supplement. 

Most people don't realize that when applying for student loans or financial aid, they are required to disclose any college planning funds, like a 529 plan or a Coverdell plan. However, you don't have to disclose any life insurance plans. 

One of the items I use is a college calculator, which determines how much student debt will cost. If you have kids who may want to go to school, check out our calculator (below our retirement calculator). To use it, click here. 

As always, stay healthy and let us know if we can help you.

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

Memorial Day and Insurance (short post)

On Memorial Day we remember those who made the ultimate sacrifice to secure our liberties. These men and women left their families and loved ones for foreign lands to put themselves in danger. We call them heroes in honor of what they gave up for the rest of us.

With that thought in mind, we too can be heroes to our families and loved one by making a very small sacrifice. The purchase of an insurance policy can also give us security to know that the people we care about can continue to live in their homes and educate their children. For a few dollars, we can take the steps to show that, just like those we memorialize from wars, we too can make a lasting difference. 

Everyday I talk to people who tell me that a parent "took care of things" by having enough coverage, whether life, disability or  long term care, and that forward thinking saved their family. 

As we remember the fallen military personnel who sacrificed for all of us, remember that you can also make a very small sacrifice for your loved ones. 

Stay healthy and have a safe Memorial Day. 

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

Universal Life Anyone?

From time to time I will have a client tell me "I know nothing about life insurance, but my friend says I need whole life" or "The guy on TV says to buy term and invest the difference".  Oddly, no one suggest Universal Life (UL) to their friends.

UL's can be a great fit for a life insurance game plan if structured correctly.  Unfortunately, they can also be confusing to agents and clients alike.  Here are some things to consider before purchasing a UL.

1.  The growth in traditional UL's are based off of interest rates.  Back in the 1970's and 1980's, when interest rates were very high, UL's were sold as investment vehicles.  When interest rates dropped, so did the growth of the policies. 
2.  The cost of insurance increases as time passes.  Unlike a whole life policy, whose costs drops with time, UL's fees increase.  If the costs surpass the growth (see #1) the policy will "eat at itself". 
3.  UL's are considered "flexible premium" policies.  An agent can offer you a minimum, maximum and target premium.  We recommend not going with the minimum, as it looks attractive but can end up with no cash value at some point.
4.  Indexed UL's are based on an "index" which reflects the markets instead of interest rates.  These can be used for retirement supplements (again, if structured correctly) and can be more affordable than a whole life.  Indexed UL's are great for the conservative person who doesn't want to be directly in the market and still needs life insurance protection for their family.

I've seen people use UL's for all kinds of purposes, including final expense (if you're healthy it can be a lot less expensive than a whole life plan) and retirement supplements (the cash value can accumulate well if structured properly). 

In the current economic situation that many individuals and families are faced with, a good UL can protect your family and provide an extra income stream in your later years. 

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

The Disability Waiver of Premium

You have decided to purchase that life insurance policy you have been thinking about. Now you have the peace of mind knowing that if you were to die unexpectedly your family could stay in there home, your kids will have the money to go to college if they wish, and your spouse will be able to handle everyday expenses. But there's one thing that is still nagging you. What if you get sick or hurt, and are unable to work? Will you be able to keep paying for that life insurance policy?

The last thing you need at that point is to have your life insurance pulled out from under you. But there is good news. Most life insurance policies have an optional Disability Waiver of Premium (WP) that you can add on when you purchase your policy. What the WP does is insure that if you are disabled and can't pay your premiums, the insurance company will pay the premium for you. Basically, it's insurance on your insurance. 

In a previous post, I told the story of my client who purchased life and disability policies at the urging of her husband. A few years later she was seriously injured in a house fire and her disability policy paid as it was supposed to. When she recovered she called me one day to ask about her life insurance policy. "They haven't drafted out of my bank account. Is my policy cancelled for non-payment?" she asked.

The answer was that the policy was still in force and that the WP of premium was triggered because we used the same insurance company for both policies. When she went on claim for her disability policy, the company cross-referenced her life policy and began paying her premiums for her. She didn't even realize she had the WP on her policy. 

When you take out a life insurance policy make sure to ask about the WP. It's usually very inexpensive and can give you the peace of mind that if you were to be sick or hurt and unable to work, your life insurance will still be in place, giving your loved ones the security you want.

Let us know if you have any questions and feel free to subscribe. And of course,stay healthy!

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

A Great Disability Insurance Story

As it's Disability Insurance Awareness Month (DIAM), I thought I'd share a story about one of my clients. We will call her Mary to protect her identity. 

Several years ago, Mary had married one of my clients, who insisted that she purchase some life insurance and a disability policy. Mary was reluctant at first, but agreed and purchased both because "my husband told me to." She was very sweet about it all and I think she was just humoring me as well as her new spouse. Each of the newlyweds were small business owners. 

A year or so after she was approved for her policy she was at home when she smelled something burning. A fire had started around an electrical outlet and she managed to get out of the house, only to realize that her beloved pets were still inside. She went back in to rescue them but the fumes and smoke were too much. The fire and rescue people found her alive but burned badly. 

I was totally unaware of the situation until I read a mention of it on Facebook. Not sure of her condition, I called her husband who said she had been moved to a burn center out of state. He had already forgotten about the policy she bought, so I sent him the claim forms, which he forwarded to her mother who was taking care of her (he had to tend to his business).

Within a few weeks the insurance company was sending out the benefit checks. Mary was unaware of any of this because she was heavily sedated. Every few months I would get copied on correspondence from the company as they continued to pay the claim. After months of healing and rehabilitation, Mary was able to leave the care of her medical team. I heard she was back in town but hadn't seen her, so I was surprised when she crept up behind me in a Mexican restaurant and gave me a hug. 

"I just want to say thank you for making sure I had that policy and following up," she said. "That money came in handy while I was away!" We spoke for a few more minutes and she left. Even though she was still on the mend she looked great and I was happy to see her in good spirits.

I share this story people because it shows how a good disability policy works. Even though the vast majority of claims are actually for illnesses, her story resonates and has led to more people asking for this coverage. In these times of Covid19, people are starting to realize the value of good insurance and we are here to help. 

If you're curious as to how much a policy like this would cost, run yourself an estimate on the "Get A Quote" tool in the upper right of the page.  Stay healthy and let us know if you need anything.

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient

DIAM Is Here!

May has been designated as Disability Insurance Awareness Month, which is a great idea when you consider that Disability Insurance (DI) is one of the most undersold, yet necessary products offered. There are a lot of misconceptions about the product and how it works, along with some screwy ideas of when to get rid of it.

When I speak to a group on the topic of different types of insurance, I discuss the "Holy Trinity of Insurance" (covered in a previous post), which are life insurance, health insurance and DI. Oddly enough, some people insists that they can't afford it, but don't understand that it protects their greatest asset, their ability to earn a living. Being able to earn an income allows us to purchase the things we want, like a home or car. If we can't work, we still need to pay for things we need, like housing, groceries and utilities.

And yes, DI covers Covid-19, as long as you don't have it when you apply for a policy.

Check out the short video and let us know if we can help you preserve your greatest asset.




Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient

Life Insurance or Flat Screen TV?

Part of my job is helping people get their priorities straight.  For instance, I met with a client this past December who was married and had two small kids.  He had no life insurance.  He agreed that it was important but added, "I can't afford it right now, the kids want a flatscreen TV."

My response was "If another car crosses the center line and kills you, that flatscreen television won't be able to put your kids through college, help your wife pay off the mortgage, replace your income, erase your credit card debt or pay for your funeral."

The client said, "I just can't do it right now."

I could have continued to extol the virtues of purchasing a life insurance policy, not for himself, but for his family.  It wouldn't have made a difference.  His priorities were out of whack.  It was Christmas and he wanted to make the family happy for the short term.

I came to two conclusions after this meeting.  1. For some reason, this generation fails to think in the long term.  We don't plan for others that will come behind us, only for what gives us gratification now.  And 2, people can "afford" what they want to buy.

I'm not saying that this young man was a bad person. He obviously loved his family by wanting to make them happy at Christmas. My job is to try to convince this person that an extra $40-50 each month was going to keep his family, that he loved so much, in their home if he was to die unexpectedly. In a case like this, he wasn't going to budge and really didn't want to pressure him.

He really wanted to buy that TV. But why didn't he want to buy life insurance? Maybe he thought he wasn't going to die anytime soon. Or maybe because it's an intangible product, whereas a TV has lots of buttons and can offer some instant entertainment gratification. A life insurance policy will only satisfy others.

When we buy life, disability or long term care insurance, we get the satisfaction of knowing that if something should happen to us, the others around us aren't burdened with bills or taking care of us. In other words, can you sleep comfortably knowing that your family will be okay if something bad happens to you?

As an insurance agent, I have to help my clients find the right path to financial security. Sometimes the client doesn't want to be helped. I hope this gentleman's wife and kids can help him learn what his priorities are before it's too late.

Stay healthy and let us know if we can help you with your insurance needs.

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

The Issues With Annuities Part 1

There's a lot of concern regarding the stock market right now. As the Coronavirus has slowed down production lines and factories, as well as the workers in those factories getting ill, the demand for services has come to a standstill. And if you watch commercials on the TV for different investment firms, you can easily get mixed messages on retirement products, especially annuities.

Since annuities are sold my insurance companies I thought I'd throw in my two cents on the matter. First and foremost, I want to say that there are hundreds of different insurance products out there, and each one has a need somewhere. With that said, annuities can be a good fit for some people, but to assume that everyone needs one is completely wrong.

Before I get into the weeds here we need to discuss the types of annuities.

• Fixed annuity - Much like a CD at a bank, they tell what kind of return you can get based on interest rates. You know what you're getting.
• Variable annuity -Sold by financial advisors, it has market risk and is much like a mutual fund. There are riders that can be added through some carriers, and those can cost extra.
• Fixed indexed annuity (FIA) - The most common type of annuity, the growth is based on an "index" of the market, usually based off of the S&P 500, but others are available. There's usually a "cap", which is the maximum return you can earn. The floor is zero, so if the stock market drops, you stay at zero instead of going negative.

Sticking with FIA's for this post, there are some points that need to be discussed.

• In this low interest rate environment, the caps on annuities are low, in the 6-8% range at the time of this post. If someone tells you that they have a 15% cap or higher, be very wary.
• These products are illiquid. Cashing them out can incur penalties and charges from the insurance company. 
• There is a tax penalty of 10% if you use the money before age 59 1/2. 

I knew an agent who would want to put every dime someone had in the bank in an annuity. Why? For the commission, of course! But if you want an annuity, I recommend committing no more than half of your retirement funds.

Let's look at an example using round numbers. Assuming that you are 50 years old and have $100,000 in a CD at the bank, we're going to see how long it takes to double your money as well as your distributions. There actually is a formula that shows how long it takes to double your money given an interest rate. This Rule of 72 says that if our cap is 6%  and the markets do well enough to return that each year, it would take 12 years to double your money to $200k.

At this point you are 62 years old. Now you can receive your distributions, which are 5%, so you're now receiving $10,000 each year. In 10 years, at age 72, you're going to break even. And that's if every goes just right. It took 22 years to get your money back. (Of course, there's inflation risk, but I'm trying to keep it simple)

As you can see, I'm not a huge fan. If and when interest rates go up, maybe the caps will improve, but for now, the only people I can see purchasing these products are going to be very conservative and risk adverse.

In the next post, I'll go over how some of these products are sold and why agents love to sell them.

In the meantime, stay healthy and feel free to let us know if you have questions.


Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

Should You Buy From a Captive Agent or an Independent Agent? 2023

Did you know that there are different kinds of life and health agents? The differences lie in the type of company your agent represents and their pay structures, but these factors end up resulting in the type of insurance you buy, whether it's the best product for your needs or not.

Imagine a shoe store that only sells even number sizes. Unfortunately, you wear a size 9. The salesperson, who may or may not be honest, will try to tell you that they have something "close enough" for what you need. You try on the shoes and they are either too big or too small. The salesperson is limited in what he or she can sell, so they are going to try to get you to purchase what they have on hand.

In the insurance world, we have captive and independent agents. Captive agents typically are contracted to work with one company (unless that company has an agreement with another carrier) and are not allowed to shop around with other carriers. Typically, these are companies that carry your home and auto, but not always.

Why would an agent want to be captive? One reason is that you only need to learn one set of products, so you don't get spread too thin. Also, the company will normally provide supplies, office space and other perks, like training meetings and coaching. Sometimes they will even offer a salary or a draw for the first few months. This is great for a new agent trying to get their feet wet in the business. The downside is that the commissions are lower. A lot lower.

On the other hand, an independent agent works on their own, paying for their own overhead and making larger commissions. But the offerings to the client are much more expansive, as these agents can shop around literally hundreds of companies to find the "shoe" that fits the clients precise needs.

I knew a couple of agents years ago that ran a captive office. They loved to talk trash about whole life insurance, mainly because their company didn't carry it. I'm not a huge fan of whole life, but there are times when it fits the bill, so I make sure I have a couple of good carriers at my disposal when I need it. These two didn't have that luxury, as they only sold term and universal life. 

Don't get me wrong, some of my favorite people do well as captive agents. And when I show them what I can offer my clients they usually look surprised. Few of them offer indexed universal life, so when I explain to them how it works I get mixed reactions, from slight envy ("I wish we offered that") to outrage ("This is obviously a horrible product or we would sell it!").

An older agent once summed it up as follows. "Captive agents work for a company that can fire them. Independent agents work for the client and can fire the company if they don't treat the client well."

As you can see, we at Surf Financial Brokers are independent agents. We don't have a sales manager whispering in our ears about hitting sales quotas or any obligation to any of our carriers. Simply put,we enjoy having he resources to get the right size shoe on the foot in a comfortable and affordable way.

Stay healthy and let us know if you need anything.

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient.

Do You Have Any Insurance That Covers Coronavirus?

Lately a lot of people have me, as well as the rest of the insurance industry, if there are any policies that cover the Covid-19 or Coronavirus. The answer is of course, yes. We can quickly cover a few:

• Major medical - As with all ailments, your major medical has few exceptions, and the virus is not one of them. As usual, you'll still on the hook for co-pays and deductibles, but that is insignificant if you're in the hospital for a few days or longer.
• Hospital Indemnity - Speaking of hospital stays, a hospital indemnity (HI) plan is usually offered through work, but Surf Financial Brokers has started carrying an HI plan that can be offered on an individual basis. 
• Disability Income - A traditional DI plan will cover you and your paycheck if you are out of work due to the virus, or any other illness. There may be an elimination period (the time before your benefits actually begin) of between 0-30 days, so check your policy. 
• Life insurance - If you have life insurance and die from the Coronavirus, your beneficiaries shouldn't have to worry about the company not paying the claim. First of all, legally the carrier has to pay under the terms of the policy, which is a legal contract. Secondly, it would be a public relations nightmare if the insurance company arbitrarily decided to not pay. 

Any or all of the above policies should pay a claim if you were to get sick from the Covid-19 virus, but be aware that the life, HI and DI plans may pre-existing conditions exclusions. In other words, don't expect to get a policy issued if you just had the virus.

For a list of policies offered by Surf Financial Brokers, click here. Some even have interesting videos.

Most importantly, please stay well, healthy and practice social distancing as much as possible.



Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient. 

The Differing Types of Life Insurance Pt 4 (The Universal Life Talk)

We covered, in broad strokes, term and whole life policies in my previous posts and we're getting to the end of this series. (Yes, life insurance is one of the most of exciting topics and I'm sure you're going to be sad when this is over.)

Finally we have one of the most confusing products of all time, Universal Life (UL). Less expensive than whole life but with the ability to build cash, UL is a good fit for some clients. The "engine" that built cash values on traditional UL's for years was interest rates. Back in the 1970's and 1980's when interest rates were high, many agents who should have known better, sold UL's as investment vehicles. Years later, when interest rates dropped dramatically, the cash values inside those policies were being overtaken by the "cost of insurance", which rises as years go by. Basically, the policy will eat away at itself if the interest rate isn't high enough.

And to make up for the shortages, the premiums on your policy may increase. I met a gentleman who had taken out a policy in the early 1980's and since then his premiums had increased to nearly $300/month. On top of this his health had taken a turn for the worse over the years, with diabetes and heart issues now in the picture. He would have a very difficult time finding a new policy and was forced to keep the one he had.

I worked in an insurance office in the early 2000's and the owner threatened to fire anyone selling a UL. She was on the receiving end of angry clients who wanted to take a few hundred dollars out of their policies and it wasn't there. These policies had been in effect for years and there was nothing to show for it.

The insurance companies woke up to the dismal sales (no agent wants his head bitten off so they didn't talk to the clients about them) and devised a way to resurrect the UL. They took the "index" from an indexed annuity and used it to replace the interest rate. The Indexed Universal Life (IUL) was born!

In the life insurance community there has been debate for years on whether or not the IUL's are as good as they seem. The ones who don't like them are typically agents who have been selling whole life policies and see these policies as a threat to their income (see part 1 in this series). I worked for a very large life insurance carrier who forbade us from selling anything indexed and threatened us with termination.

The key to making an IUL work well is how it's structured. Assuring that it's funded properly will make all the difference in the world and can help down the road as a retirement supplement. And many top carriers of IUL's include riders like living benefits and critical illness at no charge. This means you can use your policy while you're alive, if need be.

A few years ago Patrick Kelly wrote a book titled "The Retirement Miracle" in which he explains how an IUL is a great savings tool for our later years. The video quality isn't that great but here goes..



Finally, as I mentioned in the previous post, the better alternative to a final expense policy (which is usually a whole life plan) is a Guaranteed Universal Life (GUL) policy. A GUL is like a traditional UL except it builds minimal cash value. However, it's guaranteed to stay the same price, like a whole life, until your passing. The obvious question is why would you want cash value in a final expense plan? You wouldn't. The premiums are much lower but be aware that the GUL is typically underwritten like any other life insurance policy, so if you're healthy, you would be doing better when it comes to price.

Hopefully, you'll have a better understanding of what each kind of policy can do and make a wise choice when purchasing protection, not for yourself, but for your loved ones. I realize that this is a lot of information so if you have any questions leave them in the comments section below. And stay healthy!

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient. 

The Differing Types of Life Insurance Pt 3 (The Whole Life Talk)

Now that we understand from the last two posts that term life insurance is "temporary" and only covers us for the term of the policy, we should take a look at one of the permanent types of life insurance, whole life.

As the name implies, it covers you for your whole life, or better yet, the remainder of your life. In most cases, you can continue to keep your policy as long as you keep paying the premiums. On the other hand, there are policies out there that allow you to pay up early. For example, with a 10-pay policy you could make premium payments for 10 years and be done. At that point you no longer have to make payments. 

Unlike term life, whole life does build some cash value, which you can borrow against when needed or just cash out. I've actually heard agents to use a whole life plan as a savings or retirement plan, and it can be done, but be aware that most whole life plans' "growth engine" is merely the insurance carrier's investments. (In my opinion, this isn't the most efficient way to fund retirement or college planning, for that matter)

When you are in the process of purchasing a policy, the agent is required to show you an illustration with a ledger. This ledger shows, per insurance commissions, required numbers, such as guaranteed minimums, but will also show what the company's projections for your policy over 5, 10 or 20 years. 

Another thing to consider is the type of company you're buying from. Is it stock held or a mutual company? If it's a stock held company, which many are, the profits will go to the shareholders in the form of dividends. But if it's a true mutual company, then the profits will go back into the policy, either as dividends or to offset your premiums. With this in mind, your cash value accumulation can grow much faster with a mutual company. And just because a company has the word "mutual" in their name, it may not be. Several companies over the years have "de-mutualized". Do your homework or ask the agent.

Most final expense plans that you see advertised on TV are basically whole life plans and can be very expensive due to their "guaranteed issue" provisions, which means there are no health questions. There is typically a caveat for these policies. Some won't pay a death benefit in the first two years. Ask your agent if this is the case. 

I personally think that if you're in good health, a better option for final expenses is a Guaranteed Universal life policy, which we'll discuss in the next post. 

In the meantime, stay indoors, stay healthy and as usual, if you have questions or comments, please leave them in the comments section. And feel free to stop by our website, check out the product videos and set an appointment for a phone call to answer any questions you may have.

Chris Castanes is the president of Surf Financial Brokers, helping people find affordable life and disability insurance coverage. He's also is a professional speaker helping sales people be more productive and efficient and has spoken to professional and civic organizations throughout the Southeast. And please subscribe to this blog!

The Differing Types of Life Insurance Part 1

For years agents have debated the merits of different types of life insurance. Some prefer to sell term while others push for permanent types of insurance, such as whole life or universal life. And for the consumer, the differences can be confusing. At least once a month I'll have a client ask me to explain what sets one apart from the others.

Why would an agent push one type over another? Perhaps they were trained to believe that whole life, for instance, is the panacea that cures all financial ills. Or maybe they've bought in on the "buy term and invest the difference" mantra.

The other obvious reason is that they work for a company that wants to promote one type over others, and may not even offer the other types. I knew a husband and wife who ran an office for a carrier that didn't offer whole life, so they trashed the product. "We wouldn't do that (sell whole life) to our clients!" they would proclaim, as if it was unethical.

The truth is this:  All insurance products have a need somewhere, but not all insurance products work for everyone. For example, a universal life policy might be a great fit for one person, but not necessarily for everyone else.

 An agent worth his or her salt will have the product that fits for you, and won't try to make something else work when they don't have what you need. I use the analogy of the shoe store that only carries even numbered sizes. If you wear a size 5 shoe, will they send you to another shoe store? No, they try to make a size 4 or 6 "fit".

When you hear a life insurance agent say "I'd never sell that product" it's probably because they aren't educated enough on the product to understand when it is suitable or their company doesn't carry it. On the other hand, if all if they sell is one type of insurance, run as fast as you can. Imagine a doctor who only prescribes penicillin, and for everything from headaches to broken bones. That doctor would be run out of town on a rail for malpractice.

In my next posts, I'll discuss go over the various types of life insurances. Hopefully this will help you decide which products is best for you and your family's needs.

 Chris Castanes is the president of Surf Financial Brokers, helping people find affordable life and disability insurance coverage. He's also is a professional speaker helping sales people be more productive and efficient and has spoken to professional and civic organizations throughout the Southeast. And please subscribe to this blog!

How To Be Socially Distant and Get the Life Insurance You Need

After 9/11, there was a huge increase in the amount of life insurance policies sold nationally. Seeing thousands of people dying on their televisions brought people to the reality of their own mortality. And they also saw the faces of the family members who were distraught and confused, not knowing what to do next. Empathizing with the images in front of them, many took a hard look at their own situations and asked what would happen to their own families if a sudden tragedy fell upon them. 

Now we have the deadly coronavirus at our doorstep and people are just as concerned. They realize that this is a serious health threat, and also want to make sure that their families are going to be able to continue to live in the same fashion as before if they should die suddenly, whether from a virus or another cause. Insuring that a family can stay in their home and that the kids can continue to plan for their college education is imperative. 

However, there's a new wrinkle to consider. Given that the virus is contagious, we as a country have adopted a new norm, "social distancing", or literally not going near each other. How can we take care of the things we need to tend to in our day-to-day lives if we can't conduct business face-to-face? Hopefully, we have found some solutions that may make life and business a bit more bearable. 

Luckily, we have web applications at our disposal. As a life and health agent, I've been using web apps for years, helping clients over the phone with their insurance needs. It helps tremendously when a client is out of town or even in another state. Through the web we can get all of a client's information and submit it directly, and securely, to the insurance carrier. Additionally, the advantage of the web based application system is the lack of mistakes and missing information that can happen with paper applications. 

Many of our clients have said that this is preferable because of the convenience to them and it speeds up the process by days when an application doesn't have to be mailed in. I had one client who was visiting her grandkids when I took her application over the phone. Her policy was issued in less than a week. It doesn't get much easier to buy insurance when you can see the ones you are protecting while getting coverage.

As we do our best during this epidemic to stay apart from each other, remember that applying for life, disability or long term care insurance can be easy and convenient. And we are just a phone call away. Visit our website at www.SurfFinancialBrokers.com and fill out the Contact Form. We'll set up a time to call and discuss your insurance needs. Or if you would prefer, you can now take a look at our appointment schedule and schedule a time yourself. 

During this pandemic we realize you have a lot on your mind. Work, school (or should we say homeschool), and caring for our loved ones can keep us all preoccupied. Making sure that your family is taken care of if something should happen to you can be affordable and painless. We are working hard to make the process for covering you and your family as easy as possible. Keep a smile on your face and stay healthy!

Chris Castanes is the president of Surf Financial Brokers, helping people find affordable life and disability insurance coverage. He's also is a professional speaker helping sales people be more productive and efficient and has spoken to professional and civic organizations throughout the Southeast. And please subscribe to this blog!