Friday, April 3, 2020

Trying to Find the Silver Lining In the Coronavirus

Speaking on behalf of a large contingency of Americans, I'm exhausted of the amount of information, and yes, disinformation, about the Coronavirus and the numbers that go with it. Millions out of work, tens of thousands (at the time of this writing) infected and thousands dying. It's all so depressing.

As if those numbers weren't bad enough, businesses are shuttering their doors, supply chains are thinning out and rats are running amok in New Orleans. As I watch the markets each day I realize how truly fragile our economic lives are when a major catastrophe comes down the pike. Some have referred to our economy as a house of cards, which may or may not be true, but we all should take the time to reassess our own business situation. If your home suffered from a minor earthquake, you would reinforce your foundations, right? Maybe we should do that for our professional lives as well.


As an insurance agent, I suggest that all salespeople, business owners, independent contractors and otherwise self-employed take a serious look into disability insurance. Your number one asset isn't your house or car, but the ability to earn a living. And if you get sick and can't work, the bills don't stop coming.

With all of that said, there are some good things in the news. The public is seeing who the truly important people are. The working middle class, like cooks, cops and, of course, nurses and other healthcare workers, are taking the brunt of this crisis. We tell our military "Thank you for your service" all the time, but do we express appreciation to the ones who pick up our garbage, cook our food, and deal with us in this service based economy? My guess would be not often enough. Take the time to be extra nice to the person who has to ring up your groceries or deliver your mail.

Chris Castanes is the president of Surf Financial Brokers, as well as a professional speaker helping sales people be more productive and efficient. 

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