When we think of things children want, it's usually a toy or some other "fun" item. And kids will get that item, play with it for a while and soon it becomes part of a pile of toys that sits in the corner, only to be played with occasionally.
One thing that a child does love is stability. Not having to worry about bills and other "grown up" issues are what makes being a kid joyful. And when tragedy strikes life insurance offers that stability. Being able to stay in the same home, having the same routine and doing all the fun things that go with "growing up" like hanging out with the same friends and summer camp help a child tremendously.
And children know when there is stress, financial and otherwise, in the household. That stress can result in poor school performance, low self-esteem and other issues. Life insurance can alleviate much of that stress and lead to a much happier and adjusted child.
Kids don't love life insurance because of the paperwork and riders. They love it because of the promises kept. And that promise is that their home and future is non-negotiable. Make that promise to your kids with a life insurance policy.
Chris Castanes is the president of Surf Financial Brokers, helping people find affordable life and disability insurance coverage. He's also is a professional speaker helping sales people be more productive and efficient and has spoken to professional and civic organizations throughout the Southeast. Please subscribe to this blog!
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